This one's for the marketers! And, OK, our fans and followers, too!
I'm really happy to say Sierra Trading Post
got a sweet mention on Social Media Examiner
yesterday. Andrea Vahl wrote about fan engagement. She called out STP for our one-to-one commenting practice under "Respond and Engage."
This is a big deal for me because I believe responding, not simply reacting, is the key in doing social right. Plus, I really respect Michael Stelzner